Privacy Policy and Data Usage Consent

Data Protection Declaration and Data Usage Consent

The protection and legally-compliant collection, processing and usage of your personal data are important concerns to us. Personal data enjoy special protection and we collect them only in the technically-required scope. During the processing of your personal data, we strictly follow the statutorily-prescribed data protection provisions in the Bundesdatenschutzgesetz [German Data Protection Act] (BDSG) and the Telemediengesetz [German Telemedia Act] (TMG) as well as in this Data Protection Declaration and would like to provide you with detailed information below regarding our data collection and data usage.
In principle, the use of our web site is possible without being required to disclose personal data. Pseudonymised usage data shall not be commingled with the data of the person carrying such a pseudonym. The creation of pseudonymised user profiles shall not be undertaken. Insofar as personal data (e.g. name, address or e-mail addresses) are collected on our web pages: To the extent that this is possible, this shall always be done upon a voluntary basis. Without your express consent, these data shall not be passed on to third parties. However, we wish to point out that the transmission of data on the Internet (e.g. during e-mail communication) may have security gaps. A gapless protection of the data from third-party accesses is thus not possible.
By granting your approval of the following Data Protection Declaration, you are hereby consenting to the collection, processing and use of your personal data subject to the fulfilment of the applicable data protection laws and the following provisions.

 

Making Contact

Our web site offers visitors various functions, during the usage of which personal data are collected, processed and stored. If you send us inquiries via e-mail or via the contact form, we shall save your data from the e-mail–including the contact data which you disclose there–for the purpose of processing the inquiry and in the case of follow-up questions. We shall not pass on these data without your consent. 

Comments and Entries

If users leave behind comments or other entries on the web site, your IP addresses will be saved. This is done for the purpose of the web site provider’s security if someone should write illegal content in comments and entries (e.g. offensive content, forbidden political propaganda, etc.) The comments will be integrated into our web site and in principle remain there for an indeterminate duration as retrievable content. However, after having made a personal notification thereof, you can have comments deleted by us. The personal data collected for the processing of the comment and/or the deletion thereof shall be promptly deleted after the insertion and/or the deletion of the comment insofar as no statutory retention timeframes apply.

Cookies

Cookies are small files which make it possible to store specific, device-related information on the user’s accessing device (PC, smartphone and the like). They serve, firstly, to enhance the user-friendliness of the web pages and thus the user-friendliness provided to the users (e.g. saving of log-in data). Secondly, they can be used to collect the statistical data regarding web site usage and in order to analyse these data in order to improve the respective web page. The users can control the use of cookies. Most browsers have an option to restrict or completely prevent the saving of cookies. However, it should be pointed out that the usage and particularly the usage-related comfort will be restricted without cookies.

Internet Explorer™: http://windows.microsoft.com/de-DE/windows-vista/Block-or-allow-cookies
Safari™: https://support.apple.com/kb/ph21411?locale=de_DE
Chrome™: http://support.google.com/chrome/bin/answer.py?hl=de&hlrm=en&answer=95647
Firefox™ https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Opera™ : http://help.opera.com/Windows/10.20/de/cookies.html

Google Analytics

This web site uses Google Analytics, a web analysis service from Google Inc. (“Google”). Google Analytics uses so-called “cookies“–text files which are saved on the respective user’s computer and enable an analysis of the web site’s usage by the respective user. The information created by the cookie regarding the usage of this web site by the users shall, as a rule, be transmitted to a Google server in the USA and stored there. In the case of the activation of IP anonymisation on this web site, however, the IP address of the users shall be shortened in advance by Google within the member countries of the European Union or in other contracting countries to the European Economic Area Convention. Only in exceptional cases shall the full IP address be transmitted to a Google server in the USA and shortened there. IP anonymisation is active on this web site. By mandate of the operator of this web site, Google shall use this information in order to evaluate the usage of the web site by the users, to compile reports regarding the web site activities and to render additional services associated with the usage of the web site and of the Internet for the web site’s operator. The IP address transmitted by your browser within the parameters of Google Analytics shall not be commingled with other data by Google. The users can prevent the saving of cookies by correspondingly adjusting the settings on their browser software; however, this web site wishes to point out to the users that, in this case, you may not be able to comprehensively use all functions of this web site. Moreover, the users can prevent the collected data (including your IP address), which are created by the cookie and refer to your usage of the web site, from being sent to Google as well as the processing of these data by Google by downloading and installing the browser plug-in which is available by clicking on the following link: 

http://tools.google.com/dlpage/gaoptout?hl=de

Google AdServices / Google AdWords Conversion-Tracking / Google Dynamic Remarketing

With regards to our own online marketing activities, we commission the services rendered by the Google Inc. Company, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA in order to recognise whether an Internet user has become aware of our Internet site via a Google advertisement. Google uses the aforementioned “cookies“ which are stored on your computer and enable an analysis of the use of the web site. The cookies for the so-called “conversion tracking” are placed whenever you click on an advertisement which has been displayed by Google. After 30 days, these cookies lose their validity and no longer serve for the purpose of personal identification. If you would like to deactivate these cookies for the “conversion tracking”, you can adjust the settings on your browser in such a manner that the cookies are blocked by the “googleadservices.com” domain. In order to comprehensively prevent the implementation of the Java Script code by Google, you can install a Java Script blocker. If you would like to learn more about these methods or find out which options are available to you to prevent Google’s usage of this information, click here: https://support.google.com/adwords/answer/1722022?hl=de

Server Log Files

The provider of our web site automatically collects and stores information in so-called server log files which your browser automatically transmits to us. This includes the browser model/browser version, the operating system being used, the referrer URL, the host name of the accessing computer as well as the time of day of the server query. These data cannot be attributed to specific persons. These data shall not be commingled with other data sources. We reserve the right to belatedly verify these data if we become aware of concrete indications of illegal usage.

On our web site, we use active Java Script content from external providers. By accessing our web site, where applicable, these external providers may receive personal information regarding your visit to our web pages. In this regard, the processing of data outside of the EU shall be possible. You can prevent this by using a Java Script blocker or deactivating Java Script in your browser. Thus, there may be functional restrictions on the Internet pages which you visit. In particular, we use the following content:

Usage of Facebook Social Plug-Ins

This web site uses social plug-ins (“Plug-Ins”) from the facebook.com social network which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”). The plug-ins shall be recognisable owing to one of the Facebook logos (white “f” on a blue tile, the terms “Like”, “I Like” or a “Thumbs Up” symbol) or labelled with the add-on phrase “Facebook Social Plug-In”. The list and the visual look of the Facebook Social Plug-Ins can be reviewed here: https://developers.facebook.com/docs/plugins/. If a user visits a web page of this web site which contains such a social plug-in, his browser will create a direct link to the Facebook servers. The content of the plug-in will be transmitted by Facebook directly to your browser and integrated by your browser into the web site. Thus, the provider will have no control over the scope of the data which Facebook collects via this plug-in and therefore inform the users based upon its level of knowledge: By integrating the plug-ins, Facebook will receive the notification that a user has visited the corresponding web page. If the user is logged-in at Facebook, Facebook can assign the visit to his Facebook account. If users interact with the plug-ins, e.g. press the Like button or leave a comment, the corresponding information will be transmitted by your browser directly to Facebook and stored there. If a user is no member of Facebook, the possibility nonetheless exists that Facebook will find out and store his IP address. According to Facebook, only an anonymised IP address is saved in Germany. In order to learn more about the purpose and scope of the data collection and the additional processing and usage of the data by Facebook as well as the related rights and setting options in this regard in order to protect the users’ private sphere, please review Facebook’s Data Protection Policies: https://www.facebook.com/about/privacy/. If a user is a Facebook member and would not like for Facebook to collect data about his visit to this web page and to link such data to his member’s data which are saved by Facebook, he must first log out of Facebook before visiting the Internet site. Additional setting options and objections to the usage of data for advertising purposes are possible within the parameters of the Facebook profile settings: 

https://www.facebook.com/settings?tab=ads

Data Protection Declaration for the Use of Instagram

The functions of the Instagram service have been integrated into our webpages. These functions are offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA. If you are logged-in to your Instagram account, you can link the content of our web pages to your Instagram profile by clicking on the Instagram button. Thus, Instagram can assign the visit to our web pages to your user account. We wish to point out that we, as the provider of the web pages, have received no knowledge of the content of the transmitted data as well as their usage by Instagram. You can find additional information in this regard in Instagram’s Data Protection Declaration: 

http://instagram.com/about/legal/privacy/

Data Protection Declaration for the Usage of Twitter

The functions of the Twitter service have been integrated into our web pages. These functions are offered by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. By using Twitter and the “re-tweet” function, the web pages which you visit will be linked to your Twitter account and disclosed to other users. In so doing, data will also be transmitted to Twitter. We wish to point out that we, as the provider of the web pages, have received no knowledge of the content of the transmitted data as well as their usage by Twitter. Additional information in this regard can be found in Twitter’s Data Protection Declaration at http://twitter.com/privacy. You can change your data protection settings at Twitter via your Twitter account settings at

http://twitter.com/account/settings.

Data Protection Declaration for the Usage of Google+

Our web pages use functions from Google +1. The provider is Google Inc. 1600 Amphitheatre Parkway Mountain View, CA 94043, USA. Regarding the collection and dissemination of information: By using the Google +1 button, you can publish information worldwide. Via the Google +1 button, you and other users can receive personalised content from Google and our partners.  Google saves both the information that you have provided for content to +1 as well as also information about the web page which you viewed by clicking on +1. Your +1 can also be inserted as indicators together with your profile name and your photo in Google services, e.g. in search results or in your Google profile or in other places on web sites and advertisements on the Internet. Google will record information about your +1 activities in order to improve the Google services for you and others. In order to be able to use the Google +1 button, you need a public Google profile which is viewable worldwide which must contain at minimum the name selected for the profile. This name will be used for all Google services. In many cases, this name can also replace another name which you have used for the sharing of content via your Google account. The identity of your Google profile can be displayed to users who know your e-mail address or have other identifying information of yours. Regarding the use of the collected information: In addition to the usage purposes discussed in detail above, the information which you provide shall be used in accordance with the valid Google Data Protection Guidelines. Google may possibly publish statistics which have been compiled regarding the +1 activities of the users and/or pass them on to users and partners such as, for example, publishers, advertisers or affiliated web sites.

Google Maps

The Java Script code of the Google Inc. Company, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereafter: Google) has been downloaded onto our web site. If you have activated Java Script on your browser and have installed no Java Script blocker, your browser will transmit personal data to Google as required. We are not aware of which data Google links to the data which it receives and for what purposes Google uses these data.

Google Tag Manager

The Java Script code of the Google Inc. Company, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereafter: Google) has been downloaded onto our web site. If you have activated Java Script on your browser and have installed no Java Script blocker, your browser will transmit personal data to Google as required. We are not aware of which data Google links to the data which it receives and for what purposes Google uses these data.

Revocation of Consents, Provision of Information and Notification of Changes as well as the Deletion and Blocking of Data

In accordance with the Bundesdatenschutzgesetz (BDSG), you shall have a right, upon a free-of-charge basis, to receive information about your saved data as well as also the right to the correction of incorrect data as well as the blocking or deletion of these data insofar as no statutory directives oppose this. Please submit any requests for information about, the deletion of and correction of your data to service@werbeagentur DOT de GmbH.com.